Run a home-service business?
Turn your website into the reason the phone rings.
We turn your customers' calls into SEO pages that bring the next call. Every month.
Your calls, read for you.
Questions, bookings, Google rankings and new pages, in one place.
What callers asked example · 126 calls
Where Google shows you example · 30 days
This month's posts example plan
Changes made for you example · logged
Everything connected.One goal: more calls.
From your calls to booked jobs.
Four steps, every month. You only approve.
Calls and reviews read. Names removed.
UsGoogle rankings and every page on your site.
Us5–10 SEO pages. Drafts, or published for you.
You chooseTitles and links fixed. Calls measured.
UsSee every step
- Book a call. We check if it's a fit.
- Connect your accounts. CallRail, Google (read-only), WordPress (drafts).
- Try it free. Connect CallRail and see what your customers ask.
- Listen. Calls to text, names removed, audio deleted. Reviews read.
- Understand. Service, problem, area, booked or not, why not.
- Compare. Google rankings and every page already on your site.
- Plan. 5–10 topics ranked by how many customers asked. Reviewed with you.
- Write. 1,000+ words each, SEO done, linked to your service pages.
- Publish. You publish, ask for changes, or we publish for you. Prices are flagged first.
- Improve. Titles, descriptions and internal links. Logged, undoable.
- Measure. Pages picked up, searches climbing, calls from new pages.
SEO that starts with real customers.
Plus what Search Console says people search.
Title, description, headings, FAQ, 1,000+ words.
New posts linked from your service and city pages.
Rankings, pages picked up, calls from new pages.
Built by people who make phones ring.
Max Roofing's revenue over 4 years with Digital Trek. 12x return on ad spend.
Google reviews in 12 months for Westside Pest Control and Doorcare.
Read for one appliance repair company in a month. 48 asked about price.
Every trade gets different calls.
Pick yours.
From real calls
Most SEO starts with keywords.Ours starts with your calls.
| Mr Data | Keyword tools | AI writing tool | |
|---|---|---|---|
| Topics from | Your calls and reviews | Search volume lists | Whatever you type |
| Who writes | AI + Digital Trek review | You or a writer | You |
| Measured by | Calls from new pages | Rankings | Nothing |
| Your time | Approve drafts, or none | Research and writing | Hours per post |
Try it free. Connect your CallRail account.
We read your recent calls and show you what Mr Data does with them.
- Tell us about your business
- Give us read-only access to your CallRail account
- See what your customers ask and where Google shows you
- Get your first page written as a draft
Needs CallRail with call recording on.
Questions.
The basics
Who is Mr Data for?
Home-service businesses that track calls with CallRail and have a WordPress website. It's built and run by Digital Trek, a Vancouver marketing agency.
How do you decide what to write?
We count what your customers asked on real calls, check what people search on Google, and skip anything your site already covers. The most-asked topics go first.
How many pages do I get?
5–10 new pages a month, each 1,000+ words, built around questions your customers actually asked.
Is it written by AI?
Yes, from your customers' real questions, and checked against your facts by Digital Trek. No invented prices or claims.
How is this different from ChatGPT?
ChatGPT writes about whatever you type. We start from your calls, use your real services and service areas, flag anything we can't confirm, and a person reviews every page.
Does it replace an SEO agency?
No. It's a tool that turns your calls into pages you approve. Want a team to run all of your SEO? That's Digital Trek SEO, and Mr Data is included free with it.
Your website
Will it change my website without asking?
Not unless you want it to. By default, new posts are drafts until you publish them. Small fixes, like titles and internal links, are logged and can be undone in one click.
Can you publish the posts for me?
Yes. Tell us and we'll publish new posts for you every month, so the whole process runs without you. Any price is still confirmed with you first.
Can I edit a post before it goes live?
Yes. Every post lands in your WordPress as a draft first. Edit it, ask us for changes, publish it yourself, or have us publish it for you.
Do I need a new website?
No. We add pages and improve the site you already have.
Which website platforms do you support?
WordPress, for now.
Will Google penalize AI-written content?
Google says it rewards helpful content, however it's made. Pages that answer real customer questions with your real facts are what it asks for.
What if a post needs a price?
We never make up prices. Any fee or price is flagged for you to confirm before the post goes live.
Your data
What happens to my call recordings?
They're turned into text, names and phone numbers are removed, and the audio is deleted. Caller details never appear in anything we write.
Do you need my passwords?
No. Google connects through Google's own sign-in with read-only access. WordPress uses an Application Password you can revoke at any time.
Getting started
When will I see results?
SEO takes time, and we won't promise a number of leads. Every month you'll see pages picked up, searches climbing and calls from the new pages.
Do you guarantee rankings?
No. Nobody controls Google, and anyone who guarantees rankings is guessing. We show you what moved every month instead.
What do I need to get started?
CallRail with call recording on, a WordPress website and Google Search Console. We help you connect all three.
I'm a Digital Trek SEO client. Do I pay?
No. Mr Data is Digital Trek's first tool, and it's included free with Digital Trek SEO plans.
How do I try it free?
Fill in the short form on this page. We'll send you the steps to give us read-only access to your CallRail account. Then we read your recent calls, show you what your customers ask and where Google shows you, and write your first page as a draft. Then you decide.
Still have a question?
Book a call →